"We respect the responsible consumption of alcohol to be an ADULT privilege.
We equally value and recognize the right of individuals who choose not to drink."

Community Needs

C/URB is driven, framed and propelled from data gathered in local youth settings using surveys, known adult experience and relative prevention based information with support from local, state and federal support.

Coalition Strategy

Community Planning

The Saline County Drug & Alcohol Prevention Coalition (C/URB) meets on a monthly basis. The next C/URB Coalition meeting will be held on Monday, March 16, 2020 at the Crete Police Department, 1945 Forest Ave at 6:00 p.m.

Coalition Meetings

Community Action

Activities of the Coalition are driven by funding established prior to the beginning of each fiscal year. Prevention driven activities include advertising, school banners, youth events, adult education, and more.

Coalition Activity

What's New

March, 2020 Coalition Meeting

The next C/URB Coalition meeting will be held on Monday, March 16, 2020 at the Crete Police Department, 1945 Forest Ave at 6:00 p.m.

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Let's Talk "Heart2Heart"

Region V’s Regional Prevention Coalition received a five-year grant to reduce teen alcohol abuse in 2014. Through these funds, a website was created to share parenting tips and tools, as well as alcohol related resources with families throughout the region.

When this grant came up for renewal in 2019, regional coalition members decided to expand the focus beyond alcohol. This new website, TalkHeart2Heart.org was developed to provide easy to use resources that encourage adults to talk with young people about alcohol and drugsmental health and risky behaviors.

The 40 Developmental Assets®

The Developmental Assets® are 40 research-based, positive qualities that influence young people’s development, helping them become caring, responsible, and productive adults. Based in youth development, resiliency, and prevention research, the Developmental Assets framework has proven to be effective and has become the most widely used approach to positive youth development in the United States and, increasingly, around the world. The framework has been adapted to be developmentally relevant from early childhood through adolescence. More on the power of assets >>

Who needs them? Why are they important?

Over time, studies of more than 4 million young people consistently show that the more assets that young people have, the less likely they are to engage in a wide range of high-risk behaviors and the more likely they are to thrive. Research shows that youth with the most assets are least likely to engage in four different patterns of high-risk behavior, including problem alcohol use, violence, illicit drug use, and sexual activity. When they have higher levels of assets, they are more likely to do well in school, be civically engaged, and value diversity.

The positive power of assets is evident across all cultural and socioeconomic groups of youth in the United States as well as other parts of the world. Furthermore, levels of assets are better predictors of high-risk involvement and thriving than poverty, family structure, or other demographic difference. However, the average young person experiences fewer than half of the 40 assets. (40 Developmental Assets for: 8-12 Year Olds - English & Spanish, 12-18 Year Olds - English & Spanish)

Prevention Message

  •  Don’t Be Afraid to Say No

    Sometimes, our fear of negative reaction from our friends, or others we don’t even know, keeps us from doing what we know is right.  Real simple, it may seem like “everyone is doing it,” but they are not.

  • Don’t let someone else make your decisions for you

    If someone is pressuring you to do something that's not right for you, you have the right to say no, the right not to give a reason why, and the right to just walk away.

  • Make Connections With Your Parents or Other Adults

    As you grow up, having people you can rely on, people you can talk to about life, life’s challenges and your decisions about alcohol and drugs is very important. 
  • Enjoy Life and Do What You Love -  Don’t Add Alcohol and Drugs

    Learn how to enjoy life and the people in your life, without adding alcohol or drugs.  Alcohol and drugs can change who you are, limit your potential and complicate your life. 

The Coalition

The "C/URB", Community Against Underage Risky Behavior, is the community-based organization of individuals in Saline County, NE representing diverse organizations, factions, or residents who agree to work together in order to achieve the common goal of drug & alcohol prevention.


Prevention Tasks

  • Graduation Mailers
  • Prom Season Radio Ads
  • Newspaper Advertising
  • School Popcorn Bag Messaging
  • Red Ribbon Week Promotion
  • Alcohol Compliance Checks
  • Responsible Beverage Server Training
  • Website Development
  • Banners & Billboard Messaging
  • Educational Flyers/Handouts
  • ...more


The endeavor of C/URB members can be attributed to the investment of time and resources leading to the fulfillment of its core mission statement:

"Reducing Drug & Alcohol Use Among Underage Youth in Saline County."